Category Archives for Marketing

HubSpot Consultancy for B2B insurance or commercial lines

We see lots of local brokers moving from more commodity-based personal insurance and switching to commercial lines. While it is all clearly still insurance, commercial insurance has a different requirement for engagement from initial enquiry to sale. This doesn’t happen in one linear journey. The web journey for commercial insurance needs to be managed, and […]

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Customer reviews can be the cornerstone of your marketing

Are you looking at ways to get more referrals more social profit better rankings higher converting PPC ads One way we suggest clients do this is with an independent review platform, but with so many to choose from and all kinds of different potential issues. Some platforms allow anyone to leave a review – yes […]

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Local marketing ideas for insurance brokers

If you are looking for local business, then using online marketing to find these people is a great way to reach out and find them at a low cost that also provides a tangible return on investment.  Here are three ideas you can deploy right now to increase the amount of local business you can […]

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Building your own Video Studio

With YouTube offering Live video feeds, Facebook doing the same and, now Instagram moving to offering IGTV where you can load up to 60 minutes of video content at once, now is the perfect time for you to look at video content as part of your online marketing strategy.  You can read the full article entitled: […]

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Video Content Marketing: What It Is, Why You Need It, How You Know It’s Working

Your business needs to be doing video content marketing. This strategy is one of the most effective tactics you can use for earning new business leads and encouraging more sales. Businesses of all sizes can use video content marketing, too. You don’t have to have a huge budget or someone with the mind of Stanley […]

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