How are you tracking your online marketing activity?
We all know how important online marketing is. But how do you know how successful your activities really are? If you are carrying out any online marketing, it is important to track your activity. This will allow you to find out what you are doing right and what you are doing wrong, and you can […]
How insurance brokers can take advantage of mobile
It only seems like yesterday that to make a call you used a landline or a callbox. Now most people have access to calls 24/7 via a mobile phone. And not only that, they are now using their mobile to research, apply for, and buy products using their phone which is almost permanently connected to […]
Don’t miss the business opportunities on your doorstep with local traffic sources
One of the advantages of being a local broker over a national player is the fact he/she can dominate their local market. It will be very difficult, if not impossible, for a large insurance company to be listed in every town and city in the land whether online (such as Google Places) or offline (such […]