Category Archives for Articles

Analyse this… and this… and that…

Generating traffic to your insurance website is one thing, but knowing what visitors do when they arrive is another. If you want to improve your online marketing and make tactical changes to your website to generate more business, it is important to use a tool like Google Analytics. What is Google Analytics? Google Analytics is […]

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10 reasons why WordPress is a good platform for insurance broker websites

WordPress has long been used by professional businesses to launch websites rather than just for blogs. There are many reasons why it could be the ideal platform for your insurance broker website, and here are 10 to think about. 1. Quick and easy to launch WordPress is incredibly quick to launch. Once you have sorted […]

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How insurance brokers can take advantage of mobile

It only seems like yesterday that to make a call you used a landline or a callbox. Now most people have access to calls 24/7 via a mobile phone.  And not only that, they are now using their mobile to research, apply for, and buy products using their phone which is almost permanently connected to […]

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Don’t miss the business opportunities on your doorstep with local traffic sources

One of the advantages of being a local broker over a national player is the fact he/she can dominate their local market.  It will be very difficult, if not impossible, for a large insurance company to be listed in every town and city in the land whether online (such as Google Places) or offline (such […]

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