Social Media – it is not about the big numbers….

For a lot of site owners, the lure of the big numbers being bandied about around social media is simply mouth watering…  for example: Facebook had 2.7 billion daily users in Q1 2019 (Facebook 2019) Twitter had 126 million active average daily users in 2018 (Twitter) LinkedIn has 510 million users in 2018 (Business Intelligence) […]

LinkedIn B2B Insurance Marketing

LinkedIn is more than an online CV, if you work in any line of B2B activities – you need to be all over LinkedIn like a bad rash! LinkedIn B2B insurance marketing provides companies with practically a limitless number of lead opportunities  – especially those with niche business insurance schemes. But where do you start? […]

Why WordPress should be at the heart of your social media efforts

We love WordPress. There is no denying it, but we want you to love it too. And not just because it is a free content management system that is easy to install and use but because it can do some much more for your business. We have previously discussed some of the different things you […]

B2B marketing ideas for commercial insurance products

If you run an insurance business, marketing is often an essential activity. Different marketing techniques work for different businesses, but here are a few that you may want to consider trying for your commercial insurance products. Make better use of LinkedIn Social media in general is not often considered ideal for getting B2B marketing leads. […]