Social Media – it is not about the big numbers….

For a lot of site owners, the lure of the big numbers being bandied about around social media is simply mouth watering…  for example: Facebook had 2.7 billion daily users in Q1 2019 (Facebook 2019) Twitter had 126 million active average daily users in 2018 (Twitter) LinkedIn has 510 million users in 2018 (Business Intelligence) […]

Why WordPress should be at the heart of your social media efforts

We love WordPress. There is no denying it, but we want you to love it too. And not just because it is a free content management system that is easy to install and use but because it can do some much more for your business. We have previously discussed some of the different things you […]

Social proof – what is it and how can I use it?

In essence, social proof is providing users with other people views and opinions on your products.  In the old days, we used to call this sharing testimonials, but we now what many more ways of interacting, collecting and displaying customer feedback. Providing your potential customers with the feedback from previous and existing customers is a […]

Facebook advertising goes hyper local

If you are always looking for ways to get people to visit the office, Facebook now has a perfect tool for you.  Hyper Local Ads allow you to target people that are within just one mile of your office. This will mean anyone nearby in real time can see your ad on their mobile device.  […]