Third Party Links – what are they?
One of the things we have noticed at lot of so far this year with new site audits, is sites that have included links to third party services. Now while this tends to be common in the insurance and finance space, the way they are being used is not helping you, the customer or the […]
Online Insurance Buying Habits
8 plugins to take your insurance WordPress site to the next level
If you are using WordPress as the platform for your insurance website, you may already know that there are thousands of plugins available to improve your site’s functionality. Finding the really useful plugins amidst the huge selection available can be a challenge, so here are eight options for really useful WordPress plugins that you can […]
Facebook advertising goes hyper local
If you are always looking for ways to get people to visit the office, Facebook now has a perfect tool for you. Hyper Local Ads allow you to target people that are within just one mile of your office. This will mean anyone nearby in real time can see your ad on their mobile device. […]
How to track calls online and provide true ROI for your marketing
PPC is one of the most popular forms of online marketing. But now you have another marketing tool at your disposal related to PPC ads, and it could prove to be very useful for your insurance company: call tracking. How call tracking works The basic formula for PPC ads is that you create an ad, […]