A Comprehensive Guide to Constructing a Digital Marketing Plan
In today’s dynamic digital landscape, the success of any business, including insurance brokers, relies heavily on a robust digital marketing strategy. With the increasing competition in the insurance industry, it is imperative for brokers to craft a well-structured digital marketing plan to reach and engage their target audience effectively. Below is a step-by-step guide on […]
Social Media – it is not about the big numbers….
For a lot of site owners, the lure of the big numbers being bandied about around social media is simply mouth watering… for example: Facebook had 2.7 billion daily users in Q1 2019 (Facebook 2019) Twitter had 126 million active average daily users in 2018 (Twitter) LinkedIn has 510 million users in 2018 (Business Intelligence) […]
LinkedIn B2B Insurance Marketing
LinkedIn is more than an online CV, if you work in any line of B2B activities – you need to be all over LinkedIn like a bad rash! LinkedIn B2B insurance marketing provides companies with practically a limitless number of lead opportunities – especially those with niche business insurance schemes. But where do you start? […]
Using Autoresponders in your Business
Autoresponders are one of the most misunderstood and misused applications online. Simply put, an autoresponder will automatically reply to a message that is received or will send out a message at a predetermined time and date. An autoresponder is normally an email address that has a set of rules behind it to respond with an […]
Managing your social media from your phone
One reason we hear for not carrying out sustained social media activity is a lack of time. With that said, the good news is that there are a number of tools available to help you manage this activity on the go. WordPress If your site is built using a content management system (CMS) such as […]