Is your marketing like a gym membership?
Do you subscribe to the latest marketing techniques and groups? Do you always jump from one technique to another regularly? Are you seeing results? It dawned on me that getting results from a marketing programme can be the same as getting results from a fitness programme. If you are not doing the basics, and are […]
The importance of dedicated landing pages
Landing pages are specific web pages that have one goal in mind – to encourage visitors to perform a specific action. Although your home page may be a landing page of sorts, specific pages are often necessary for generating better results, especially if you run an insurance website. Here are some of the main ways […]