Pay Per Click – Is it too late?

For those out there that may have thought about pay per click (PPC) but never taken it further because they think there are no opportunities left or that costs are sky high and only something the big boys can do, then read on. You may have heard horror stories of companies that have spent thousands […]

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Are you picking the online low hanging fruit and marketing your business?

Recent conversations with a number of potential clients has made me think about what they are trying to achieve and everyone right now seems so focused only on SEO and Google. They ask: Can you help me improve my Google rankings? Can you get me on page one for these five keywords? Can you guarantee […]

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Is your site ready for traffic?

You may have had your company website for a while and it has been neglected or maybe you have just launched your first company website. Whatever your position, and before you go and spend lots of money on a marketing campaign – you need to ensure that your website is working as it should do. […]

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Finding content ideas

Two things that brokers appear to struggle with is: updating their website content; finding stuff to write about. one is related to the other.  Here are some ideas to help get the creative juices flowing and get a wide range of article ideas and sources together. Finding stuff to write about Search engines and social […]

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LinkedIn B2B Insurance Marketing

LinkedIn is more than an online CV, if you work in any line of B2B activities – you need to be all over LinkedIn like a bad rash! LinkedIn B2B insurance marketing provides companies with practically a limitless number of lead opportunities  – especially those with niche business insurance schemes. But where do you start? […]

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