Local online advertising options

One of the main things that leapt out at us with the survey results we carried out recently was the need for help trying to find and attract a local client.  With search engines and social media, you do have the ability to laser target an audience.  Here are three ways you can do that […]

Continue reading

How insurance brokers can take advantage of mobile

It only seems like yesterday that to make a call you used a landline or a callbox. Now most people have access to calls 24/7 via a mobile phone.  And not only that, they are now using their mobile to research, apply for, and buy products using their phone which is almost permanently connected to […]

Continue reading

PPC – so you’ve got a visitor – now what?

Pay per click (PPC) marketing is great in that you pay money and you get traffic.  Simple! As an easy starting point, lots of businesses use PPC as they can understand it.  Well, at least the basics anyway. PPC is a great way to drive traffic quickly to your site to see how well it […]

Continue reading

Are you orphaning your marketing efforts?

With more and more platforms to promote and market your business on, it is easy to get caught up launching your presence on multiple sites at the expense of previous endeavours. We see time and time again new clients coming to us with multiple web presences on different platforms. We often highlight some to them […]

Continue reading

What are autoresponders and how they can grow your revenues

Autoresponders allow you to automatically send a reply to a customer on completion of a form or the sending of an email to a given email address.  You might have come across out of office responders.  Well this is the same thing. But the beauty is, autoresponders can become a very powerful tool to convert […]

Continue reading