Google Places / Local has changed

Just a quick note to say that Google Local / Google Places has changed and morphed into Google Business https://www.google.com/business/ As a local insurance brokerage, you want to make sure you have claimed your new listing to make sure you appear in Google Local search, Google Maps, and Google + searches. Make sure you read […]

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PPC – so you’ve got a visitor – now what?

Pay per click (PPC) marketing is great in that you pay money and you get traffic.  Simple! As an easy starting point, lots of businesses use PPC as they can understand it.  Well, at least the basics anyway. PPC is a great way to drive traffic quickly to your site to see how well it […]

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Are you orphaning your marketing efforts?

With more and more platforms to promote and market your business on, it is easy to get caught up launching your presence on multiple sites at the expense of previous endeavours. We see time and time again new clients coming to us with multiple web presences on different platforms. We often highlight some to them […]

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Using software to help manage social media

If you have set up a number of social media channels, now you will start to find it difficult to be consistent and engaging across more than one platform without a little help.  We have found: that some companies tend to either stick with one platform only – missing out on access to potential customers […]

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What are autoresponders and how they can grow your revenues

Autoresponders allow you to automatically send a reply to a customer on completion of a form or the sending of an email to a given email address.  You might have come across out of office responders.  Well this is the same thing. But the beauty is, autoresponders can become a very powerful tool to convert […]

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