B2B marketing ideas for commercial insurance products

If you run an insurance business, marketing is often an essential activity. Different marketing techniques work for different businesses, but here are a few that you may want to consider trying for your commercial insurance products. Make better use of LinkedIn Social media in general is not often considered ideal for getting B2B marketing leads. […]

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Third Party Links – what are they?

One of the things we have noticed at lot of so far this year with new site audits, is sites that have included links to third party services. Now while this tends to be common in the insurance and finance space, the way they are being used is not helping you, the customer or the […]

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How are you tracking your online marketing activity?

We all know how important online marketing is. But how do you know how successful your activities really are? If you are carrying out any online marketing, it is important to track your activity. This will allow you to find out what you are doing right and what you are doing wrong, and you can […]

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Getting your phone to ring using the web

If you provide telephone quotes for your insurance, getting the phone to ring is important. You may provide online quotes as well, but it is often a good idea to offer both because some people will always prefer to speak to someone when making a purchase. So how can you get your phone to ring […]

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