Customer reviews can be the cornerstone of your marketing

Are you looking at ways to get

  • more referrals
  • more social profit
  • better rankings
  • higher converting PPC ads

One way we suggest clients do this is with an independent review platform, but with so many to choose from and all kinds of different potential issues.

Some platforms allow anyone to leave a review – yes even non clients and potential competitors leave who fake reviews (yes it happens).  They call this an open review platform.  Examples include Trustpilot and TripAdvisor.

Other review platforms allow you to run a closed platform and in the case of financial services companies, this could be the better way to go.  This means you can get review but ACTUAL customers and not simply anyway that want stop love a review.

We have been talking to Reviews – a leading platform of gathering and managing reviews from your customers.  They offer both a open and closed network option so you get the choice.

If you are interested in driving more traffic and gaining more social proof, then do get in touch using the contact form here and we can get you set up with a free account to test the system.

About the Author Jason Hulott

Jason Hulott is Business Development Director at Digital Marketing Specialists, Speedie Consultants. He is Google Partner certified. His role is to identify and implement traffic generating and revenue increasing ideas for our client base.

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