With YouTube offering Live video feeds, Facebook doing the same and, now Instagram moving to offering IGTV where you can load up to 60 minutes of video content at once, now is the perfect time for you to look at video content as part of your online marketing strategy. You can read the full article entitled: Video Content Marketing: What It Is, Why You Need It, How You Know It’s Working here.
And before you dismiss video as something expensive, there are a number of ways you can create good quality, informative video content that is probably better than 95% of the current video stock out there.
What does it take to create a video? A smartphone, tripod and mic. That’s it…
Here is what we found on Amazon…
Tripod set with bluetooth remote (currently £7.98)
Rode Lapel microphone (£43.52)
So, for under £52 (plus your smartphone of course) you can have a great, low cost setup to run your video content.
Jason Hulott is Business Development Director at Digital Marketing Specialists, Speedie Consultants. He is Google Partner certified. His role is to identify and implement traffic generating and revenue increasing ideas for our client base.