LinkedIn is more than an online CV, if you work in any line of B2B activities – you need to be all over LinkedIn like a bad rash! LinkedIn B2B insurance marketing provides companies with practically a limitless number of lead opportunities – especially those with niche business insurance schemes. But where do you start? […]
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Online marketing is an area where there are so many different techniques that it can at first seem overwhelming. Some of them are cheap, some are more expensive, and all of them can be confusing when you first get started. If you are just starting out with your online marketing, it is a great idea […]
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If you run an insurance business, marketing is often an essential activity. Different marketing techniques work for different businesses, but here are a few that you may want to consider trying for your commercial insurance products. Make better use of LinkedIn Social media in general is not often considered ideal for getting B2B marketing leads. […]
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Building up a list of people that have stopped by your website or have engaged with your marketing at some point in the past would be a great way to keep in touch with them. An opt-in email list is a great marketing asset to send monthly or even weekly emails to with interesting news, […]
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A lot of previous articles we’ve discussed looked at things like Facebook, LinkedIn and Twitter, Social media, blogging, affiliate marketing and lead generation … However, one of the things to really focus on is email marketing which has been around as long as the internet has – if not longer. But we still see clients […]
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