Video Content Marketing: What It Is, Why You Need It, How You Know It’s Working

Your business needs to be doing video content marketing. This strategy is one of the most effective tactics you can use for earning new business leads and encouraging more sales. Businesses of all sizes can use video content marketing, too. You don’t have to have a huge budget or someone with the mind of Stanley […]

Continue reading

Why You Need a Social Media Presence

Every business needs a social media presence, and most can benefit from actively trying to market and generate leads on the most popular social platforms. The fact of the matter is that social media has become the preferred form of media in our day and age. 67% of people say they get their news from […]

Continue reading

Newsletters: Keep it conversational and add value

A newsletter is a cost-effective way to build relationships and stay in regular touch with customers and prospects. Here are three reasons why newsletters will work for you. They will also work for your competitors – so ignore this marketing channel at your peril. 1 Awareness Don’t take it for granted that people know everything […]

Continue reading

What’s Happening in Digital Marketing?

Digital marketing is constantly changing. That change can refer to completely new ways of doing things, like the rise of augmented reality (AR), or it can refer to approaching existing practices from a new perspective. Both types of changes show how digital marketing trends evolve in response to the opportunities as well as the demands […]

Continue reading

ABACUS Exposed – April 2018

Please find a link below to the latest edition of our newsletter, ABACUS Exposed. This edition is packed full of all the latest news and interviews. Don’t forget to enter our Caption Competition for the chance to win one of our fantastic prizes. Any queries you may have, please do not hesitate to contact us on […]

Continue reading
1 2 3 29