Local Focus

Just a quick tip this time round.  If you are looking to attract local business, one of the best ways is by getting yourself on the Google results on the map.  As Google loves to show local results.  As there are only 3 results showing on the main map without expanding it, the likelihood is […]

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PPC – so you’ve got a visitor – now what?

Pay per click (PPC) marketing is great in that you pay money and you get traffic.  Simple! As an easy starting point, lots of businesses use PPC as they can understand it.  Well, at least the basics anyway. PPC is a great way to drive traffic quickly to your site to see how well it […]

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Local online advertising options

One of the main things that leapt out at us with a survey we carried out recently was the need for help trying to find and attract a local client.  With search engines and social media, you do have the ability to laser target an audience.  Here are three ways you can do that right! […]

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Using software to help manage social media

If you have set up a number of social media channels, now you will start to find it difficult to be consistent and engaging across more than one platform without a little help.  We have found: that some companies tend to either stick with one platform only – missing out on access to potential customers […]

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Pay Per Click – Is it too late?

For those out there that may have thought about pay per click (PPC) but never taken it further because they think there are no opportunities left or that costs are sky high and only something the big boys can do, then read on. You may have heard horror stories of companies that have spent thousands […]

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