Social listening

One part of social media marketing people overlook or don’t see the value in is actually listening and not posting… By listening to people on social media you can: Find new clients; Find new JV Partners; Find out what issues your competitors are having; Use it to preempt potential customer service issues. So how do […]

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The need for speed – website speed

One thing that gets overlooked with digital marketing is the actual speed of your website. But what does that mean? What that means in layman’s terms is how quickly your website loads a full page when accessed from a browser, be that a desktop or mobile device. Why is this important? It is becoming more […]

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Using images online

In the last few days I have had to tell a couple of clients about royalty free images and how they can’t simply use any image they find to promote their business.  It prompted me to think about writing this article to help you stay on the right side of image copyright. Using images to promote […]

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Landlords and MEES time

If the term “MEES” doesn’t mean anything to you, then you really should read on because it could have major implications for many sectors of the housing (landlords) and insurance marketplaces. What is MEES? Governments around the world are desperate to reduce the energy consumption of their societies. Some are motivated by Green environment concerns. […]

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Changes to ABACUS Site Security Settings

ABACUS are continually reviewing our IT security in line with industry best practice to ensure we keep your customers data secure.  As part of this process, ABACUS will be making a change to its website that disables the use of TLS 1.0 security which is used by older internet browsers and replace it with a […]

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