Social Media Goals

One thing that I’ve just discovered in a meeting today, is that a lot of the time people don’t actually think about what they want from social media. So they may think social media is about engagement, it’s about brand building, or it’s simply a case of something that’s done because everyone suggested that they […]

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Our experience of GDPR

The GDPR is coming, scaremongers have been amongst those constantly reminding us of this. I decided to share some of my experiences and thoughts on GDPR with our Brokers as some of them may help you to understand what needs to be done. I am not a compliance consultant and this is not a compliant […]

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Social listening

One part of social media marketing people overlook or don’t see the value in is actually listening and not posting… By listening to people on social media you can: Find new clients; Find new JV Partners; Find out what issues your competitors are having; Use it to preempt potential customer service issues. So how do […]

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The need for speed – website speed

One thing that gets overlooked with digital marketing is the actual speed of your website. But what does that mean? What that means in layman’s terms is how quickly your website loads a full page when accessed from a browser, be that a desktop or mobile device. Why is this important? It is becoming more […]

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Using images online

In the last few days I have had to tell a couple of clients about royalty free images and how they can’t simply use any image they find to promote their business.  It prompted me to think about writing this article to help you stay on the right side of image copyright. Using images to promote […]

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